Black Bear

Four generations of a Wisconsin craft soda bottler perfecting a bear of a drink for all to enjoy. We are all about offering a full rainbow of flavors to satisfy every soda fan’s thirst…from Cola, Lemon Lime, and Orange all the way to Blue Raspberry and Peach.

The first Black Bear soda was created in the 1920s by a beverage craft man who owned a little black bear cub. Since the cub didn’t have a name and the man wasn’t the most poetic, he simply named it Black Bear Soda. Many years later the cub grew up and he had let it go back to its natural habitat. In the bear’s memory, the man decided to make his soda with only the ingredients nature provided.

WIT Beverage Company brand, acquired by Sprecher Brewing in 2021.